Sara Mitzner is a brand marketing and creative expert. She currently works with a range of clients, providing creative direction and idea conception on everything from public relations, social media and marketing campaigns to photo shoots and videos to brand assets. Most recently, she co-founded Pajamas For All, a size-inclusive sleepwear brand, and House of Glue, a ready-to-hang art business. Previously, she was the VP of PR & Social Media Marketing at FullBeauty Brands. Prior to FullBeauty, she held the role of VP of Creative & Branding of leading swimwear brand Swimsuits For All.
A veteran fashion editor and content strategy expert, Sara's expertise is based on more than a decade of experience in the print and e-commerce arenas with a proven track record of driving traffic and delivering results. She was named to PRWeek's 2017 40 Under 40 list, recognizing her outstanding work as a trailblazer in public relations. Sara has been a key player in securing long-term strategic ambassadorships with talent, specifically brokering two long-term exclusive contracts with supermodel Ashley Graham. She has concepted three highly successful ad campaigns featured in the Sports Illustrated Swimsuit Issue, each garnering billions of impressions and many noteworthy press mentions. She has produced several viral videos, mostly notably ‘Curves In Bikinis’ and ‘Beach Body. Not Sorry.’ each with over 2 million organic views on Youtube alone.
As a thought leader in both the body positive community, Sara has been interviewed by various outlets such as WWD, The Huffington Post, Yahoo.com, Refinery29, Bustle, Fashionista, Glamour and more. She is currently a member of She Runs It (formerly AWNY), where she is also a mentor. Prior to joining Swimsuits For All, Sara held the position of editor at O, The Oprah Magazine and worked in the editorial department at Complex.
Sara is a graduate of the University of Michigan with a Bachelor of Arts in English Language & Literature and received a Certificate in Publishing from New York University. She currently resides in Williamsburg, Brooklyn.
Contact her at: sara@madamemitzner.com or 201.310.1802